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01 :: OCTOBER :: 2007 Passionistas: A Marketer’s New Best Friend... Complete Story »
02 :: OCTOBER :: 2007 Advertising And The Truth About The User Revolution. Complete Story »

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01 :: OCTOBER :: 2007
	Passionistas: A Marketer’s New Best Friend According to a new study by Yahoo and MediaVest called “Passionistas: The New Empowered Consumers,” highly-engaged consumers are more likely than most to create and share content online …More »

02 :: OCTOBER :: 2007
	MP Classic: Three Steps to Great Copy Nothing irritates me more than being told that there are "3 Secrets" to great copy. Worst still are those marketing promises that say something like "3 Secrets that the copy gurus don't want you to know." … More »

02 :: OCTOBER :: 2007
	Advertising And The Truth About The User Revolution As someone who began their career in advertising, I will admit that it is harder to impact consumers today because of the sheer number of marketing messages people are exposed to daily. But does that make it a revolution … More »

02 :: OCTOBER :: 2007
	Now Everyone Can Get Joost Today Joost, the internet television service and the brain-child of the Skype founders, is launching to the public after months of beta testing. Users can download professionally produced videos onto their computers worldwide … More »

08 :: NOVEMBER :: 2006
	4 QUICK TIPS: MARKETING TO TEENS ONLINE Provide a flexible, fun, and trustworthy environment, and teens will share the message, incorporate it into their conversations and games, and open up a trusted, lasting relationship… More »

07 :: NOVEMBER :: 2006
	GET YOUR AUDIENCE TO HELP YOU BRAND Empower your fans' brand loyalties-- without becoming an intrusive presence in the online community ... More »

05 :: NOVEMBER :: 2006
	'AD AGE' SEARCH MARKETING FACT PACK Today about 80% of internet traffic begins at a search engine, according to Harris Interactive… More »

09 :: JANUARY :: 2006
	TV via Internet - Learning Implications CES Report from the Masie Center... More »

05 :: JANUARY :: 2006
	THE FUTURE OF ADVERTISING Marketers Look for Ways to Communicate With an Increasingly Elusive Audience That Wants It Their Way and on Their Terms... More »

03 :: JANUARY :: 2006
	FEEDING THE CONSUMER BEAST, ONE MEDIA AT A TIME Demanding Boomers, Multitasking Gen Yers Decide What, How and When… More »

02 :: DECEMBER :: 2006
	Top-10 2006 Emarketing Tech Predictions Which tech developments will change the face of emarketing next year? Crown Peak's VP of sales looks into his crystal bal... More »

17 :: NOVEMBER :: 2005
	ONLINE VIDEO AD SPENDING TO TRIPLE BY 2007 Study Predicts Spending Shift Away From TV ... More »

	25 :: MAY :: 2005
	BEHAVIORAL TARGETING GAINS IN FAVOR AMONG ADVERTISERS Lack of Web Inventory, Rising Costs, Clutter and Effectiveness Cited ... More »